Mashgin vs. Other Visual Checkout Systems

Should I buy Mashgin or VisioLab (or MyVenue, Toshiba, Deligo, Canteen, Caper, or NCR Halo)?

Mashgin differs from other visual checkout systems in three ways. It uses patented multi-camera 3D vision instead of single flat images. It has the largest deployment base, with 5,000+ locations, 1.7 billion+ transactions, and 44 million+ monthly shoppers. And its pricing is fixed rather than per transaction, so costs don't rise as volume grows. Single-camera systems can work for small, low-volume locations. They struggle with crowded trays, look-alike items, and large pricebooks.

1. 3D vision instead of flat images

A single camera sees a flat picture. From above, two sizes of the same energy drink can look identical, and items on a crowded tray can hide each other, so the system sees fewer items than are actually there.

Mashgin uses 8 cameras arranged in stereoscopic pairs, like human eyes. Each pair perceives depth, and Mashgin combines all the angles into a 3D point cloud of everything on the tray. That lets it measure shape, size, and position, which is how it tells a small coffee from a large one and counts items that are partly hidden. The result is 99.9% accuracy on hard cases: crowded trays, items that come in several sizes, and pricebooks of 5,000+ items.

Small accuracy gaps matter a lot at checkout. Here's the math for an average cart of 3 items:

<tr><th scope="row">Item accuracy</th><td>99.9%</td><td>95%</td></tr><tr><th scope="row">Items misidentified per 1,000</th><td>1</td><td>50</td></tr><tr><th scope="row">Carts with at least one error</th><td>about 0.3% (1 in 334)</td><td>about 14% (1 in 7)</td></tr>

At 95% accuracy, roughly one in seven transactions is charged wrong or needs a staff member to step in. That undermines the labor and speed benefits the system is supposed to deliver.

2. Scale and training data

In AI, the volume of real-world data drives accuracy. Mashgin has run more than 1.7 billion transactions and serves more than 44 million shoppers a month across 5,000+ locations.

3. Fixed pricing that scales with volume

Mashgin starts at $1,000 per month per kiosk, about $33 per day, including hardware, with no per-transaction fees.

VisioLab's published pricing for its stadium and cafeteria "Growth" plan (checked September 2026) has two options:

• Monthly plan: $399/month for software, plus $69/month to lease hardware, plus 3.0% and $0.10 per transaction (American Express excluded).
• Annual plan: $407/month including hardware, plus 1.8% and $0.03 per transaction.

VisioLab's transaction fee includes card processing.

Estimated daily cost for one station, assuming a 30-day month and a $10 average cart:

Transactions per day	Mashgin	VisioLab monthly plan	VisioLab annual plan
100	$33	$56	$35
200	$33	$96	$56
400	$33	$176	$98
600	$33	$256	$140

Most operators deploying visual checkout target at least 200 transactions per machine per day, where VisioLab's per-transaction fees outweigh Mashgin's fixed price on either plan.